New Media Labs
New Media Labs is a software engineering firm working in asset management, insurance and lending. Its website redesign needed to make its services and case studies easier to explore, while bringing its digital presence closer to the business it had become.
What we did
We began with the information architecture, reorganising the website to simplify navigation and give NML’s services a clearer place in the customer journey. The UI took a lighter, more minimal direction, updating the design language while staying connected to the brand.
Our team also created animated assets for the case studies. These brought movement to the presentation of NML’s work and added another way to communicate projects alongside written content.
We rebuilt the website in Webflow with responsive layouts and attention to usability, performance and content relevance. The result was a polished, contemporary platform that aligned with NML’s brand and made its services and case studies easier to explore, supporting the business’s continued growth.
